Health report :

Use these improvement suggestions to improve your site rankings in search engine results.

Examined at : 2019-11-18 10:44:53

☁ Back   New SEO Report/PDF
13 major issues

Score: 54.2 (F)

Page Title

Page Title : Best Pediatric Dentist NYC in Upper East Side Manhattan - Top Pediatric Dentist

-  Your page title exceeds 60 characters. It's not good.

Knowledge Base
Title is the heading of the webpage. The sentence or string enclosed between HTML title tag ( | NetCristal) is the title of your website. Search engines search for the title of your website and display the title along with your website address upon search result. The title is the most important element for both SEO (Search Engine Optimization) and social sharing. Title should be less than 50 to 60 characters because search engines typically display this length of string or sentence on search result. A good title can consist of the primary keyword, secondary keyword, and brand name. For example: a fictitious gaming information site's The title may be something like "The Future of Gaming Information is Here". A webpage title should contain a proper glimpse of the website. title is an important element for identification of your website for user experience, SEO, and social sharing. So, have a nice and catchy title.
→ Learn more

Meta Description

Meta Description : Best Pediatric Dentist in NYC, IV sedation, Baby Bottle Tooth Decay Treatment, New York City Pediatric Dentist, Laser Dentistry for Children, Cosmetic Dentistry for Children, Pre-Operative Dental Care for Children, Laser Soft Tissue Procedures, Porcelain Fillings, Treatment of Fearful Children, Behavior Management Experts, General Anesthesia and Sedation. Our office is conveniently locate in the Upper East Side of Manhattan.

-  Your meta description exceeds 150 characters. It's not good.

Knowledge Base
A description is the full interpretation of your website content and features. Most often it is a short paragraph that describes what the features and information provided by the website to its visitors are. You may consider it as an advertisement of your website. Although not important for search engine ranking, it is very important for hits or visits through search engine results. The description should be less than 150 characters because search engines show this length of paragraph for search results. And every page of a website should contain an unique description to avoid description duplication. The description is the definition of your website for user experience, so make it a complete, but short and precise, illustration of your website.

Meta Keywords

Meta Keywords :

+  Your site does not have any meta keywords.

Knowledge Base
Meta keywords are keywords inside meta tags. Meta keywords are not likely to be used for search engine ranking. The words of the title and description can be used as meta keywords, and it is a good idea for SEO rather than search engine ranking.

Google Analytics

-  Your site does not have a Google Analytics installed.

Facebook Tracking Pixel

Your site has+  Your site has a Facebook tracking pixel installed.

Google Tracking Pixel

-  Your site does not have a +  Your site has a Google Tracking Pixel code installed.

Google My Business

+  Your site has Google My Business profile.


+  Your site has SSL.

Single Keywords

Keyword Occurrence Density Possible Spam
Dentistry 6 2.007 % No
Pediatric 6 2.007 % No
children 5 1.672 % No
Dr 5 1.672 % No
dental 5 1.672 % No
Jacobson 5 1.672 % No
Bottle 4 1.338 % No
pediatric 4 1.338 % No
dentist 4 1.338 % No
Baby 4 1.338 % No
Barry 3 1.003 % No
Follow 3 1.003 % No
Tooth 3 1.003 % No
Decay 3 1.003 % No
City 2 0.669 % No
Dentist 2 0.669 % No
providing 2 0.669 % No
anesthesia 2 0.669 % No
treatment 2 0.669 % No
york 2 0.669 % No

Two Word Keywords

Keyword Occurrence Density Possible Spam
Pediatric Dentistry 4 1.338 % No
Baby Bottle 4 1.338 % No
Dr Barry 3 1.003 % No
Jacobson has 3 1.003 % No
Bottle Tooth 3 1.003 % No
Tooth Decay 3 1.003 % No
pediatric dentist 3 1.003 % No
Us on 3 1.003 % No
Follow Us 3 1.003 % No
949 Pediatric 2 0.669 % No
L Jacobson 2 0.669 % No
children with 2 0.669 % No
Barry L 2 0.669 % No
in Pediatric 2 0.669 % No
Upper East 2 0.669 % No
dentist new 2 0.669 % No
our new 2 0.669 % No
Dentistry Orthodontics 2 0.669 % No
Laser Dentistry 2 0.669 % No
York City 2 0.669 % No

Three Word Keywords

Keyword Occurrence Density Possible Spam
Bottle Tooth Decay 3 1.003 % No
Baby Bottle Tooth 3 1.003 % No
Follow Us on 3 1.003 % No
Dr Barry L 2 0.669 % No
Pediatric Dentistry Orthodontics 2 0.669 % No
Barry L Jacobson 2 0.669 % No
New York City 2 0.669 % No
dentist new york 2 0.669 % No
pediatric dentist new 2 0.669 % No
Upper East Side 2 0.669 % No
Jacobson has performed 2 0.669 % No
949 Pediatric Dentistry 2 0.669 % No
Dr Jacobson has 2 0.669 % No
cosmetic dentistry for 1 0.334 % No
About Us Services 1 0.334 % No
and cosmetic dentistry 1 0.334 % No
dentistry and cosmetic 1 0.334 % No
free dentistry and 1 0.334 % No
dentistry for children 1 0.334 % No
in pain free 1 0.334 % No

Four Word Keywords

Keyword Occurrence Density Possible Spam
Baby Bottle Tooth Decay 3 1.003 % No
949 Pediatric Dentistry Orthodontics 2 0.669 % No
Dr Barry L Jacobson 2 0.669 % No
pediatric dentist new york 2 0.669 % No
dentistry and cosmetic dentistry 1 0.334 % No
free dentistry and cosmetic 1 0.334 % No
pain free dentistry and 1 0.334 % No
in pain free dentistry 1 0.334 % No
specializing in pain free 1 0.334 % No
Dentistry specializing in pain 1 0.334 % No
About Us Services Before 1 0.334 % No
Laser Dentistry specializing in 1 0.334 % No
Pediatric Laser Dentistry specializing 1 0.334 % No
in Pediatric Laser Dentistry 1 0.334 % No
pioneers in Pediatric Laser 1 0.334 % No
are pioneers in Pediatric 1 0.334 % No
We are pioneers in 1 0.334 % No
Manhattan We are pioneers 1 0.334 % No
and cosmetic dentistry for 1 0.334 % No
dentistry for children Our 1 0.334 % No

Keyword Usage

-  The most used keywords do not match with meta keywords.

Knowledge Base
Keyword usage is the use of your keywords inside meta tags and the content of your website. Use keywords that describe your site properly for precise search engine results.

Total Words

Total Words : 299

Knowledge Base
Unique words are uncommon words that reflect your site's features and information. Search engine metrics are not designed to use unique words as a ranking factor but it is still useful to get a proper picture of your site's contents. Using positive unique words like “complete”, “perfect”, “shiny”, is a good idea for user experience.

Stop words are common words like all the prepositions, some generic words like download, click me, offer, win etc. Since the most used keywords may be a factor for visitors, you are encouraged to use more unique words and less stop words.

Text/HTML Ratio Test

-  Site failed text/HTML ratio test.

Text/HTML Ratio Test : 19%

Knowledge Base
The ideal page's ratio of text to HTML code must be between 20% to 60%. If it is less than 20% it means you need to write more text on your web page, while in the case of a score over 60% your page might be considered as spam.

HTML Headings


  • Female pediatric dentist
  • pediatric dentist new york
  • pediatric dentist new york
  • Park Avnue Top Pediatric Dentist New York City


  • Dr. Barry L. Jacobson, DMD
  • Baby Bottle Tooth Decay
  • We Are an Upper East Side Dentist in New York City
  • Children's Laser Dentistry





Knowledge Base
H1 status is the existence of any content inside the h1 tag. Although they are not important like meta titles and descriptions for search engine ranking, they are still a good way to describe your contents in search engine result.

H2 status is less important but should be used for proper understanding of your website for a visitor.


+  Your site has robots.txt


> Sitemap: Sitemap: User-agent: * Disallow: /cgi-bin/ Disallow: /fonts/ Disallow: /data/

Knowledge Base
Robots.txt is text file that resides in the website root directory and contains the instructions for various robots (mainly search engine robots) for how to crawl and index your website for their webpage. Robots.txt contains the search bots or others bot names, the directory list allowed or disallowed to be indexed, crawling for bots, time delay for bots to crawl and index, and even the sitemap URL. Full access or a full restriction or customized access or restriction can be imposed through robots.txt.

Robots.txt is very important for SEO. Your website directories will be crawled and indexed on search engines according to robots.txt instructions. So, add a robots.txt file in your website root directory. Write it properly including your content-enriched pages and other public pages and exclude any pages which contain sensitive information. Remember robots.txt instruct restricts access to the sensitive information of your page if it is not formidable on webpage security grounds.
→ Learn more


+  Your site has sitemap.


Knowledge Base
Sitemap is an xml file which contains a full list of your website URLs. It is used to include directories of your websites for crawling and indexing for search engines and access for users. It can help search engine robots for indexing your website faster and more deeply. It is roughly the opposite of robots.txt. You can create a sitemap.xml through various free and paid services or you can write it the proper way (read about how to write a sitemap).

Also keep these things in mind:
1) The sitemap must be less than 10 MB (10,485,760 bytes) and can contain a maximum 50,000 URLs. If you have more URLs than this, create multiple sitemap files and use a sitemap index file.
2) Put your sitemap in the website root directory and add the URL of your sitemap in robots.txt.
3) Sitemap.xml can be compressed using grip for faster loading.

Broken link: A broken link is an inaccessible link or URL of a website. A higher rate of broken links has a negative effect on search engine ranking due to reduced link equity. It also has a bad impact on user experience. There are several reasons for broken links, all are listed below:
1) An incorrect link entered by you.
2) The destination website removed the linked web page given by you. (a common 404 error).
3) The destination website is irreversibly moved or does not exist anymore. (a change domain or the site is blocked or dysfunctional).
4) User may be behind some firewall or similar software or security mechanism that is blocking the access to the destination website.
5) You have provided a link to a site that is blocked by firewalls or similar software for outside access.
→ Learn more

Internal Vs. External Links

Total Internal Links? 12
Total External Links? 5

Internal Links

  • /about-us
  • /our-office
  • /services
  • /before-after
  • /associate-dentists
  • /schedule-appointment
  • /contact-us
  • /press
  • /memory-game
  • /images/referral-form.pdf
  • /
  • /baby-bottle-tooth-decay

External Links


Alexa Rank

Traffic Rank no data
Reach Rank no data
Top Country
Top Country Rank

Domain IP Information

ISP OVH Hosting
Organization OVH Hosting
City Beauharnois
Country Canada
Time Zone America/Toronto
Longitude -73.873600
Latitude 45.316100

NoIndex , NoFollow, DoDollow Links

Total NoIndex Links 0
Total NoFollow Links 0
Total DoFollow Links 17
NoIndex Enabled By Meta Robot? No
NoFollow Enabled By Meta Robot? No

NoIndex Links

NoFollow Links

DoFollow Links

  • /about-us
  • /our-office
  • /services
  • /before-after
  • /associate-dentists
  • /schedule-appointment
  • /contact-us
  • /press
  • /memory-game
  • /images/referral-form.pdf
  • /
  • /baby-bottle-tooth-decay

Knowledge Base

NoIndex : The NoIndex directive is a meta tag value. NoIndex directive is to prevent showing your website on search engine results. You must not set "NoIndex" as value in meta tags if you want your website to show up on search engine results.

By default, a webpage is set to “index.” You should add a <meta name="robots" content="NoIndex" /> directive to a webpage in the <head> section of the HTML if you do not want search engines to crawl a given page and include it in the SERPs (Search Engine Results Pages).

DoFollow & NoFollow : The NoFollow directive is a meta tag value to prevent following of any links on your website by search engine bots. You must not set “NoFollow“ as a value in meta tags if you want your link folllowed by search engine bots.

By default, links are set to “DoFollow.” You would set a link to “NoFollow” in this way: <a href="" rel="nofollow">Anchor Text</a> if you want to suggest to Google that the hyperlink should not pass any link equity/SEO value to the link target.

→ Learn more

SEO Friendly Links

+  Links of your site are SEO friendly.

Knowledge Base
An SEO friendly link roughly follows these rules. The URL should contain a dash as a separator, not contain parameters and numbers, and should be static.

To resolve this use these techniques:
1) Replace underscores or other separator with a dash. Clean the URL by deleting or replacing numbers and parameters.
2) Marge your www. and non-www. URLs.
3) Do not use dynamic and related URLs. Create an xml sitemap for proper indexing for search engines.
4) Block unfriendly and irrelevant links through robots.txt.
5) Endorse your canonical URLs in canonical tags.
→ Learn more


-  Your site does not have favicon.

→ Learn more

Image 'alt' Test

Your site has 1 image(s) missing alt text.

Images Without alt


Knowledge Base
An alternate title for an image, alt attribute content to describe an image. It is necessary for notifying search engine spiders and improve actability on your website. So, put a suitable title for your image, or at least those that are part of your website content (not including the images for website design). To resolve this put a suitable title in your alt attributes.
→ Learn more

DOC Type

DOC Type : <!DOCTYPE html>

+  Page has doc type.

Knowledge Base
doc type is not SEO factor but it is checked for validating your web page. So set a doctype at your HTML page.
→ Learn more

Depreciated HTML Tag

+  Your site does not have any depreciated HTML tag.

Knowledge Base
Older HTML tags and attributes that have been superseded by other more functional or flexible alternatives (whether HTML or CSS ) are declared as deprecated in HTML4 by the W3C - (the consortium that sets the HTML standards). Browsers should continue to support deprecated tags and attributes, but eventually these tags are likely to become obsolete and so future support cannot be guaranteed.

HTML Page Size

HTML Page Size : 12 KB

+  HTML page size is <= 100KB

Knowledge Base
HTML page size is one of the main factor for webpage loading time. It should be less than 100 KB according to Google's recommendations. Note that, this size does not include external CSS, JavaScript or image files. So, a small page size less loading time.

To reduce your page size follow these steps:
1) Move all your CSS and JavaScript code to external file.
2) Make sure your text content is on top of the page so that it can be displayed before full page loading.
3) Reduce or compress all the images, flash media files and so on. It would be better if these files were less than 100 KB.
→ Learn more

Inline CSS

Your site has 4 cases of inline CSS:
-   Your site has the following cases of inline CSS..

Inline CSS

  • <img height="1" width="1" style="display:none" src="" />
  • <div style="clip: rect(1px,1px,1px,1px); clip: rect(1px 1px 1px 1px); position: absolute;"></div>
  • <div style="display:inline;"></div>
  • <img height="1" width="1" style="border-style:none;" alt="inline" title="inline" src="//;guid=ON&amp;script=0"/>

Knowledge Base
Inline CSS is the CSS code residing in HTML page under HTML tags not in external .CSS file. Inline CSS increases the loading time of your webpage, which is an important search engine ranking factor. So, try not to use inline CSS:
-   Your site has the following cases of inline CSS..

Internal CSS

Your site has 1 cases of internal CSS.

Knowledge Base
Internal CSS is the CSS codes which resides on HTML page inside the style tag. Internal CSS also increases loading time since no page caching is possible for internal CSS. Try to put your CSS code in external file.

Micro Data Schema Test

-  Test Site failed the micro data schema test.

Knowledge Base
Micro data is the information underpinning an HTML string or paragraph. Consider a string as an “avatar”:- it could refer to a profile picture on a forum, blog or social networking site, or may refer to a highly successful 3D movie. Microdot is used to specify the reference or underlying information about an HTML string. Microdata gives chances to search engines and other applications to better understand your content and better display it on search results.
→ Learn more

IP & DNS Report

IPv6 Not compatible
DNS Report

IP Canonicalization Test

-  Test Site failed IP canonicalization test.

Knowledge Base
If multiple domain names are registered under a single IP address, the search bots can label other sites as duplicates of one site. This is IP canonicalization, rather like URL canonicalization. To solve this use redirects.
→ Learn more

URL Canonicalization Test

+  Test Site passed URL canonicalization test.

Knowledge Base
Canonical tags make all your URLs (those leading to a single address or webpage) into a single URL. For example, if
<link rel="canonical" href="" />
<link rel="canonical" href="" />
both refer to the link,, all the different URLs with the same content or page now come under the link or URL, This will boost your search engine ranking by eliminating content duplication. Use canonical tags for all the same URLs.
→ Learn more

Plain Text Email Test

+  Site passed plain text email test. No plain text email found.

Knowledge Base
Plain text email addresses are vulnerable to email scrapping agents. An email scrapping agent crawls through your website and collects every email address which is written in plain text. So, existence of plain text email addresses in your website can help spammers with email harvesting. This could be a bad sign for search engines.

To fight this, you can obfuscate your email addresses in several ways:
1) CSS pseudo classes.
2) Writing your email address backwards.
3) Turn off display using CSS.
4) Obfuscate your email address using JavaScript.
5) Using WordPress and PHP (WordPress site only).
→ Learn more

CURL Response

url typetext/html; charset=UTF-8
http code200header size507
request size454filetime-1
ssl verify result0redirect count1
total time0.813835namelookup time0.00432
connect time0.092135pretransfer time0.281248
size upload0size download12371
speed download15200speed upload0
download content length-1upload content length-1
starttransfer time0.415658redirect time0.310314
redirect urlprimary ip144.217.70.65
certinfoprimary port443
local ip172.31.28.233local port38608

Mobile Friendly Check

Mobile Friendly : Yes

Score : 93

Localized Rule Name Rule Impact
Mobile viewport not set 0
Text too small to read 0
Uses incompatible plugins 0
Content wider than screen 0
Links too close together 6.3905325443787
Locale: en_US
Roboted Resources: 4
Transient Fetch Failure Resources: 0

Google Page Speed Insight (Mobile)


Usability Score

Page Statistics


Avoid App Install Interstitials That Hide Content

+  Your page does not appear to have any app install interstitials that hide a significant amount of content. Learn more about the importance of avoiding the use of app install interstitials.

Avoid Plugins

+  Your page does not appear to use plugins, which would prevent content from being usable on many platforms.

Configure Viewport

+  Your page specifies a viewport matching the device's size, which allows it to render properly on all devices. Learn more about configuring viewports.

Size Content to Viewport

+  The contents of your page fit within the viewport. Learn more about sizing content to the viewport.

Size Tap Targets Appropriately

-  Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience. The following tap targets are close to other nearby tap targets and may need additional spacing around them.

  • The tap target <a href="/about-us" class="about-us initial">About Us</a> is close to 1 other tap targets
  • The tap target <a href="/services" class="services initial">Services</a> is close to 2 other tap targets
  • The tap target <a href="http://www.den…arry-jacobson/"></a> is close to 1 other tap targets

Use Legible Font Sizes

+  The text on your page is legible. Learn more about using legible font sizes.

Landing Page Redirects

+  Your page has no redirects. Learn more about avoiding landing page redirects

GZIP Compression

-  Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.
Enable compression for the following resources to reduce their transfer size by 168.8KiB ( 70% reduction).

  • save 58.9KiB ( 64%reduction)
  • save 39.1KiB ( 75%reduction)
  • save 27KiB ( 69%reduction)
  • save 22KiB ( 76%reduction)
  • save 14.9KiB ( 80%reduction)
  • save 3.4KiB ( 66%reduction)
  • save 3.3KiB ( 63%reduction)
  • save 330B ( 46%reduction)

Leverage Browser Caching

-  Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from the local disk rather than over the network.
Leverage browser caching for the following cacheable resources:


Server Response Time

+  Your server responded quickly. Learn more about server response time optimization.

Minify CSS

+  Your CSS is minified. Learn more about minifying CSS.

Minify HTML

-  Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.
Minify HTML for the following resources to reduce their size by 512B (12% reduction).

  • save 512B (12% reduction)

Minify JavaScript

-  Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.
Minify JavaScript for the following resources to reduce their size by 9.6KiB (25% reduction).

  • could save 5.3KiB (19% reduction)
  • could save 3.4KiB (66% reduction)
  • could save 934B (18% reduction)

Render-blocking JavaScript And CSS

Your page has (8) blocking script resources and (3) blocking CSS resources. This causes a delay in rendering your page. None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Render-blocking JavaScript


Render-blocking CSS


Optimize Images

-  Properly formatting and compressing images can save many bytes of data.
Optimize the following images to reduce their transfer size by 89.4 KB (13% reduction).

  • could save 60.9 KB (13% reduction)
  • could save 23.5 KB (11% reduction)
  • could save 2.7 KB (95% reduction)
  • could save 2.4 KB (26% reduction)

Prioritize Visible Content

+  You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.

Google Page Speed Insight (Desktop)

Page Statistics



Landing Page Redirects

+  Your page has no redirects. Learn more about avoiding landing page redirects

Prioritize Visible Content

+  You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.
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